Women Are Freaking Out Because They Just Learned They’ve Been Putting on Their Bras Wrong

I'm supposed to do what with the straps?

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Women Are Freaking Out Because They Just Learned They've Been Putting on Their Bras Wrong

If you’re anything like me, putting on your bra goes something like this:

  1. Wrap it around your ribcage so it’s backwards, allowing you to adjust the hooks in front.
  2. Hook it on whatever hook feels right in the moment. You’re a free spirit!
  3. Spin the bra around so the cups are in the front.
  4. Put the straps over your shoulders, simultaneously putting your boobs in said cups.
  5. Make minor boob-placement adjustments.
  6. Go on your merry way.

I’ve been wearing a bra for a quarter of a century, so you’d think I would have realized by now if I was doing something wrong.

Apparently not.

Twitter user Brittany Packnett’s mind was blown when she saw a tag from ThirdLove — you know, that online bra retailer with that fit quiz that has women peeking into their shirts to see if their bra gapes — that matter-of-factly illustrates “How to put on a bra.” The three steps were so foreign to her that she shared it on Twitter, followed by an emotional journey in gifs.

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I totally relate to that last one. Okay, first of all, who on earth can fasten their bra with the hooks in the back, let alone find the loosest hook that way? I get the gathering-the-breasts-into-the-cups part — my mom always told me to bend forward to get ’em all in — but tightening the straps every other month? I have totally not been doing that.

But after Packnett decided to heed the advice of the tag, she has become a convert to both ThirdLove (clearly stating she is not getting paid for her enthusiastic tweets) and their seemingly unnecessary tutorial.

Of course, since tweeting the tag and what can only be described as an animated bildungsroman of bra-wearing, other women’s minds have since been blown as they realize they’ve been doing it wrong their entire breasted lives.

Naturally, I turned to the Good Housekeeping Institute — specifically Lexie Sachs, Senior Analyst in the Textiles, Paper & Plastics Lab — to see if there really is something to what ThirdLove recommends.

“These are definitely good tips but aren’t necessary a rule of thumb that everyone needs to follow,” Sachs says. “There are lots of things to take into consideration when fitting your bra. But the benefit of what’s described here is to account for the bra stretching out. If it fits on the loosest hook and stretches out, you can always switch to a tighter hook. Same thing with the straps — if they stretch over time, it’s a good idea to tighten them to make sure you’re getting the right support.”

Makes sense!

“However, a good bra should have good stretch recovery, meaning it’s able to regain its shape after being stretched out during use,” Sachs adds. “So instead of needing to tighten your straps every other month, it’s a good idea to make sure your bra still fits every other month. That way you can take into account any stretching of the bra’s materials, any changes to your body, etc.”

Again with the making sense.

Okay, fine, ThirdLove, I’ll try your technique, but I’ll also keep in mind the Institute’s advice. (But while I have your attention, Third Love: I can’t buy one of your bras until you get 38G’s in stock — which is, like, never, am I right, my large-bosomed sisters?)

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